Provide information for conference attendees over a 4-day event

The story

Twice a year, HP will host an enormous recurring event.The event is an impressive showcase of all HP has to offer to its customers.

During the event, there are daily presentations in numerous booths and on the main stage. Guest speakers address topics from IT to cloud services to security. It’s a tremendous amount of information for the attendees to take in.

To provide clarity and ease navigation of this extensive conference, we helped conceive and design an event guide which also functions as an agenda and an ad platform for all of the event sponsors. Along with the guide other collateral pieces  (post card, addendum, PPT, etc.) were designed to support various HP Business Units during the event.


Concept, Design, Implementation


Event guides


3 months/ea