Noir et Blanc

Heart in Paris, head in New York

The story

Noir et Blanc is a unique boutique nestled just a few steps away from Manhattan’s famous Flatiron building. The boutique is the brainchild of talented entrepreneur and fashion adviser Deborah Koinsberger.

Deborah’s hand-picked selection of garments from small European fashion houses creates a unique mix of high-end products at an affordable price.

The store’s unique layout, adorned with marble and Parisian townhouse details, is reminiscent of a ballroom. Deborah’s love for France and New York City gave the boutique its name and flavor which ultimately inspired the brand’s overall look and feel.

Project

Identity design, Development

Deliverables

Strategy, Concept, Design, Photography (courtesy of C. Cortez Groupe), Production & Implementation

Duration

2 months